About Agile Ideas

Agile marketing is an independent agency operating, on behalf of the publishing industry, to attach sponsors and media partners to specially created promotions that reach out to new readers.
Our aim is simply to get more people reading more books for more of their time. We’re unashamedly populist in outlook and unabashedly commercial to the benefit of all our participating partners.
Books are an important sector of the UK economy and hold a unique place in our cultural heritage and media attention.
Our policy is to exploit that position by celebrating the very best books published in every genre, with displays in bookstores, libraries and features in the wider media. By allying 3rd party sponsors to our media partners we can create promotions which deliver mass profile and exposure for all the selected authors.
All the books & authors involved in our promotions are independently & impartially selected and they are endorsed by the framework of the campaigns.

Although only a few years in existence, we’re very experienced in handling well known and award-winning campaigns for the industry which have resulted in huge book sales uplifts for the publishers and booksellers, great profile hikes for our media partners and valuable increased exposure for our sponsors.
Perhaps, most importantly, we feel that every campaign we project manage must have at its heart, the potential to get more people reading, more often.